Every online business needs to be regularly updated for it to stay relevant. Updating can include adding new products, updating page information, or writing blogs, but picking the perfect CMS (Content Management System) will make all the difference.
Building a website with a robust CMS is essential. But, we have to analyze, what are the major aspects that one should look for while choosing a CMS?
Well, there is an ample number of options to choose from and it is always better to choose a CMS that works perfectly for your website as well as for your users.
So, here is a quick list of a few things that you should consider before diving in & choosing a CMS:
It is crucial to select a CMS that is perfect in performing the tasks that you need for your website to perform. It may sound apparent, but it’s imperative for you to know what you need from your website & accordingly select a CMS on the basis of its merits being aligned with that of your requirements.
You should thoroughly evaluate & test a CMS before making a final decision in order to make sure that it is capable of doing everything you want it to do and do it perfectly well.
All CMS platforms are not equivalent, and when it comes to usability, some platforms are certainly better than others, even while performing the most basic core functions.
1. Easy To Use
What’s the main aim of using a CMS? It assists non-technical people to make changes and updates to the content of the website easily. Hence it’s crucial that the back-end of CMS that you choose should be intuitive and easy to use. Irrespective of the needs of your website, it’s essential that you select a CMS that an average user can easily understand with or without little instructions. Basic activities such as adding a new page, adding new content or editing a page should be easy for almost anyone to perform.
2. Customization Capabilities
Never select a CMS that restricts your ability to design or one that requires you to use only pre-determined site structures. Go for a CMS that allows you to present the website content the way you want it to be.
An Editor is an interface through which you can add or change the content (images, text, videos, etc.) on a post or page. When it comes to evaluation, this feature is often overlooked. However, this interface can play a crucial role in your company’s ability to assure design uniformity irrespective of who is adding the content to the website. Hence it’s always better to consider choosing a CMS with an editor that provides users with the ability to change easily:
- Body text
- Images & videos
By using CSS styles and classes, the appearance is pre-determined by the developer
Some of the CMS platforms even allow the developers to provide more editor features to some specific users (depending on their role).
It can be truly beneficial in cases when you already have a tech-savvy user whom you can trust in design making decisions, but at the same time don’t want everybody with access to the website to have the same control.
4. User Roles & Access
It is very crucial that you have the capability to limit control of different users over the content of the website. For instance, if a specific user is only responsible for adding few basic things to the website like a blog post or a news update and you don’t want them to have full-level access to the whole website, you might want to control their level of access. If several people are involved in updating your website, then it’s quite imperative to have the ability to control who can make changes and what kind of changes can be made to your website. In general, most of the CMS platforms come with the functionality to create various editing roles such as:
Be sure to look at this before making your final decision.
5. Multi-Site Support & Scalability
When choosing a CMS, make sure to pick the one which will work for you not just for the moment, but the one which is effective & useful in the future as well. As I said at the starting of post, every business needs to be updated, so the content management system or CMS that you choose should be able to scale up with your business as your necessities change over time.
Just because you don’t want certain features or capabilities at present, doesn’t mean you won’t require them down the road.
As your business grows, you may eventually want to create new micro-sites, websites, and blogs, etc.
Thus having a CMS through which you can easily edit multiple websites using the same installation is an indispensable element to include in your wish list.
6. Clean & SEO-Friendly Platform
Website loading time & speed can make or break a website, specifically when it comes to bounce rates & average times spent on the site. It’s ideal to select a CMS that generates a clean & simple code.
An overly intricate & bloated code can hamper site loading time and at the same time, increase the chances of errors and incorrect renders.
Clean & clear coding is also crucial to assure that search spiders will move successfully throughout your entire website and will thus analyze its each & every page.
Hence, having a CMS that creates clean & validated code is a must.
7. Proprietary or Open Source
There can be an ample number of debates on the issue of using a proprietary CMS vs. an open-source CMS. Each type has its pros and cons, but it relies on your business necessities to determine the right way to go with regards to your business. When evaluating the two paths, the things you consider should include your requirements related to:
- Database functionality
- Maintenance and budget
Choosing a content management system can be mind-boggling because of the wide range of choices available out there.
Remember, that selecting just any CMS will not work perfectly for your business. You have to ensure that the CMS you select will align with your website needs, both for now and for the future as well.
Never forget that the key role of a CMS is to make editing and creating content easy and simple. Never sacrifice the UX (user experience) for the sake of functionality.
I hope this quick list will help you to discover some of the facts that you should look for and consider when making your decision.